better fishing. better fish
We don’t want to bore you, with rules and regulations, but it is important to understand that not all fish is harvested equally. Fish that look and taste the same, but are managed differently have much different impacts on the health of our ocean resources.
Morning Star is committed to providing only locally caught seafood harvested under the most sustainable practices.
GROUNDFISH
How we fish has resulted in a “Green”/ Best choice rating from Seafood Watch that is exclusive to California Groundfish Collective harvest.
All of the groundfish offered by Morning Star Fisheries is harvested under California Groundfish Collective guidelines by our vessels. We don’t source from anywhere else, so you always know how your fish was caught and where it came from.
Morning Star is the ONLY guaranteed source of “best choice” groundfish in the San Francisco Bay Area.
petrale sole
Petrale Sole has a mild, delicately nutty, sweet flavor with small, firm flakes. Poach, steam, sautée, pan fry, fillet or pan ready. Petrale sole caught by the California Groundfish Collective is a Green/ Best Choice,-all other Seafood Watch-assessed sources are Yellow/Good Alternative.
california rockfish
Many species are part of the West Coast Groundfish Fishery, in California we harvest California Rockfish are generally Chilipepper, Bocaccio, Canary, or Rockfish. Lean fish with a mild, sweet flavor with a nutty accent. The flesh has a medium-firm texture with medium sized flakes and is excellent baked sautéed, broiled, poached, fried, steamed and makes wonderful Ceviche.
also available
Pacific Sand Dab
Dungeness Crab
California King Salmon
California Halibut
Ling Cod
For information on Individually Quick Frozen (IQF) products click here.